“Marketing isn’t magic. There is a science to it.” ~Dan Zarrella, Hubspot Marketing. There is no quick fix, and it will never be checked as “complete” on your to-do list. Marketing is a [...]
Last week we told you why we love drip marketing. Now, here are some tools that can help you execute your drip marketing campaigns. Disclaimer: There is no “hidden agenda” in our telling you [...]
Drip marketing: A communication strategy that sends (or “drips”) a pre-written set of messages to customers or prospects over time. It’s a method traditionally used with email [...]
I love blogs. They are a powerful medium. Like anything on the internet, they range from entirely self-serving to extremely useful – if you do your research, they can be a great resource! [...]
You’ll find that nearly every big brand has a blog on their website. They do this for a few reasons, but the biggest reason is that it’s a good way to stand out as an industry leader. To remain [...]
“One day I will find the right words, and they will be simple.” ~Jack Kerouac Mr. Kerouac has it right. When writing marketing content, my number one rule is: simplicity is key. Small [...]
Blogging is a great way to share knowledge while building an online presence and following. But merely posting new blog entries is not nearly enough to make your blog stand out. You are one of a [...]