We view our relationships with our clients as partnerships. That’s not just industry-speak, it’s the truth. We have great, engaged clients, which makes our jobs as digital marketers interesting [...]
Merriam-Webster defines marketing as the process or technique of promoting, selling, and distributing a product or service. This is not incorrect, but it’s dated. Marketing today has evolved into [...]
Assuming you haven’t been living under a rock for the past three years (no judgement if you have), you’ve probably heard of Snapchat. It’s a social media app that’s become kind of a big deal [...]
By now you know that content marketing requires more than just well-written text to be effective. Even if you have the most well-written article in existence, usually you need another element to [...]
Adding interactive content like infographics to your website can be one of the most effective strategies in an overall digital marketing campaign. An infographic (a mash-up of the words, [...]
”If you don’t ask, you don’t get.” ~Mahatma Gandhi Sometimes people need an invitation. If you want them to do something, you’ve got to ask. Enter the call to action, arguably the most [...]
Web credibility has become a very important topic. The fact that you have a website isn’t enough to make a customer trust you, because anyone in the world can build a website! To stand out, [...]
I’m back to finish out our two-part series about ten mistakes that can cause your customers to leave your website and go somewhere else. (If you missed it, here are the first five mistakes.) [...]
In this first of this two-part series, we’ll review five website mistakes that can cost you business. A non-responsive site. Your website needs to be responsive (mobile-friendly.) These days, [...]
Branding has quickly become the most important piece of building a company that thrives. It’s what makes your product important, special, and memorable in the eyes of your customers. Here are the [...]